![]() ![]() ![]() IF YOU DO NOT AGREE TO THE TERMS OF THIS LICENSE, DO NOT USE THE APPLE FONT AND CLICK “DISAGREE”. IF YOU ARE ACCESSING THE APPLE FONT ELECTRONICALLY, SIGNIFY YOUR AGREEMENT TO BE BOUND BY THE TERMS OF THIS LICENSE BY CLICKING THE "AGREE " BUTTON. BY USING THE APPLE FONT, YOU ARE AGREEING TO BE BOUND BY THE TERMS OF THIS LICENSE. PLEASE READ THIS SOFTWARE LICENSE AGREEMENT ("LICENSE") CAREFULLY BEFORE USING THE APPLE SAN FRANCISCO FONT (DEFINED BELOW). LICENSE AGREEMENT FOR THE APPLE SAN FRANCISCO FONTįor iOS, OS X and tvOS application uses only However, they’re still great for using in your email images.Terms of Use Privacy Policy Agreements and Guidelines There are a lot of fancy typefaces that brands choose to express their brand identity.Īlthough you can definitely try some of them (at least the ones from the list above), you should avoid the fanciest ones in email copywriting. Plan B: how to use your brand fonts if they’re not “email-safe” It also makes certain words stand out in emails thanks to its sharp angles and unique glyphs. A computer-inspired typeface, Terminal is perfect for giving a project a futuristic and technological feel. It’s popular because, when used in email newsletters and other digital projects, it remains sharp and legible regardless of what device it’s being viewed on. ![]() A modern sans-serif font, it’s well-known for its elegant curves and legible letterforms. You can use it to create a sense of nostalgia or romance in your emails. A rustic font with a vintage feel, Papyrus is perfect for emails that you want to have an old-fashioned look and feel. Its simple and clean look creates an impression of professionalism, so it’s perfect for emails where you want to convey a sense of trustworthiness. Helvetica is a versatile sans-serif font widely used in corporate branding and advertisements. It’s great for emails that you want to feel more personal and approachable. Corbel is characterized by its curved edges, which give it a friendly and inviting look. It’s easy to read on screens of any size, and its style is sharp and modern. Cambria is a great all-purpose choice for emails. It’s the default in Microsoft Office and favored by many for its professional yet casual tone. Calibri is a modern sans-serif font designed in 2004. It’s simple and legible, yet it still stands out among other serif fonts. Arial is a sans-serif font and one of the most popular email fonts. Here, we’ve listed the most popular web safe fonts: Traditional and formal fonts are perfect for news and commentary websites, whereas more adventurous brands prefer creative fonts. If a user doesn’t have the font installed on their device, the client uses the fallback font (typically Arial or Times) instead.Įmploying web-safe fonts for email is a great way to express your website’s intent and personality. Web-safe fonts are preloaded on most users’ devices – so when you use them in an email, they display correctly across most platforms. ![]() Here’s a list of custom fonts you can consider for emails: Custom fonts also take a while to load, so it’s best to keep them to a minimum in your emails. However, they can be tricky for email since not all clients support custom fonts.Įnsure you have fallback fonts (like Arial or Times) in place if the custom font doesn’t render. They give your emails a unique, professional look that helps you stand out. Need inspiration for your next email campaigns? Check out our collection of free newsletter templates and examples.Ĭustom fonts are fonts unique to your brand.
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